We will be closed today so our Crew can enjoy the holiday. See you Monday.

Skip to main content
Toni at Talladega Race

Raising Cane’s Revs Up Partnership with Toni Breidinger

06.08.24

Raising Cane’s hit the track with Toni Breidinger yet again – this time at Talladega Superspeedway!

After launching our national marketing campaign featuring the rising NASCAR driver in February, we revved up our partnership with Toni and sponsored the GEICO 500 on April 20th. The activation, which featured one of our Raising Cane’s Food Trucks, saw more than 10,000 people during the event.

Toni at Talladega

The food truck could be spotted in the infield, where Toni stopped by to serve up chicken fingers, meet fans and sign autographs with Corey Heim. The pair also hitched a ride in the Cane’s golf cart and handed out chicken fingers to fans around the track. The Raising Cane’s Street Team also hosted a contest for 4 lucky fans to take a spin in the #25 Venturini Motorsports Camry with Toni.

Until next time, Talladega!

Toni at Talladega

Recent Posts

Baseball Fans Score a Chicken Finger Celebration with Enrique Hernández

11.27.24

Raising Cane’s Claims 15th Place in USA Today’s 2024 Top Workplaces List

05.23.24

Raising Cane’s Places 5th in The Orange County Register’s 2023 Top Workplaces for Large Companies

12.15.23